Master Data Management

Read master data management articles from First San Francisco Partners (FSFP), a leading data consulting firm founded by CEO Kelle O’Neal in 2007.

Master Data Management

Why Master Data Management is Important to Your AI Strategy

April 17, 2026

By Beau Wyrick

Data Value

Four Ways a Customer MDM Hub Can Add Value

October 20, 2020

By Becky Lyons

Data Governance

Data Governance and MDM Address Customer Data Issues [Case Study]

October 10, 2017

By FSFP

Master Data Management

MDM and The Artist Formerly Known as Prince

May 3, 2016

By FSFP

ai governance playbook

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7 steps to reduce risk and unlock value with AI

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