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FSFP’s Data Insights: 2024’s Top Articles, Success Stories and Expert Guides

By Melanie Deardorff

I’ve played some role in First San Francisco Partners’ trove of online content for almost nine years. I’ve written a few articles with my byline (like these) and have been a supporting player in hundreds of other content pieces.

I’m a hybrid marketer/communicator/data nerd, which makes me a good match for FSFP’s content needs. First, I enjoy helping people discover why FSFP is so exceptional at what it does. Often, this means collaborating with a data consultant on a new blog article or with a partner organization to develop resource material or presentations for an industry event, like the talks Becky Lyons and Stephanie Paradis delivered at DGIQ + AIGOV last week. (Their topics included How to Create a Business Case for Data Governance and Generative AI for Data Governance.)

I also love exploring the back end of FSFP’s site, checking Google Analytics 4 (GA4) for what’s getting found online. Since I bet you’re an analytics fan, too, here’s what I found in GA4 today — a round-up of our most-appreciated content from 2024.

Most-Popular Blog Articles

  • Inspire Inclusion on International Women’s Day (IWD): I was pleasantly surprised to see that this article, published last February, was at the top of the list. We’ve covered IWD on this blog before, weaving perspectives about this annual event into other thoughts about women in data-related roles, like data governance, and feature articles profiling many women working for FSFP. (IWD, a yearly event, is held every March 8. Get info on the 2025 IWD event.)
  • A Knowledge Worker’s Guide to AI: Unsurprisingly, the article written by Senior Data Governance Consultant Stephanie Paradis (I mentioned her earlier) is in the top three articles for this year. It covers AI and generative AI and explains the role governance plays in supporting data used for AI.
  • How Data Governance is Essential to Managing Risk: This older article still garners lots of interest — I suspect due to search terms people use. It dives into why data governance is key for reducing risks and improving decision-making and keeping a business compliant with industry regulations.

Most-Clicked Client Success Stories

Most-Viewed Guides

What’s in Store for 2025

Our marketing and capabilities leads are planning new articles and resources for next year. If you have suggestions for what we should cover, please email me.

And if you’re interested in being the first to know when FSFP creates new material for data professionals, opt in to receive periodic emails. Most often, that’s just one email a month.

Happy holidays to you!